This line of whites uses traditional, light bright colors. Organic Exclusive Wine Label Design by Kirill D. This label shows how two well-chosen colors can make a design pop. Once you have a clear idea of who you are and the audience you’re trying to reach, let that guide the design choices of your label. Figure out how to tell that story in an engaging way in only a sentence or two, while also describing the particulars of that bottle. While an upstart winemaker in Oregon might want to sell to younger, more adventurous buyer looking for something unique and new. First things first: who are you and what’s your story? A century-old vineyard in France might want to communicate to a potential customer that they are trusted, historic brand, making them a solid investment. What kind of customer would this wine label attract? b l a c k & g o l d by Q_DESIGN STUDIO.Ī wine label has very little space so every element must be chosen for maximum impact. Read on to learn more about crafting a perfect wine label for your brand and how you can make sure your label leaves your consumers on cloud wine. If you’re an independent wine maker, you need to be sure your bottles stack up against the competition. 80% said their decision was based mostly on the label! Need proof? Last year, surveyed 2,000 wine drinkers asking them to choose between three bottles of red wine and three bottles of white wine with only a picture of each bottle to guide them. Modern wine label by StudioAs.Įspecially when buying a bottle that will eventually be a gift, it’s undeniable that consumers shop with their eyes. A well-designed label will make your wine stand out. It’s impossible to deny that there is a small thing that can make or break the purchase for many people: the label. Even after that, you’re probably left holding three or four bottles. What guided your eye through the expansive number of brands now readily available at any local grocery store? Like the other millions of people that have grown the wine industry to a $60 billion industry, you probably checked through some simple and quick mental decisions: red or white, domestically grown or imported and price point. Think about the last time you went shopping for a bottle of wine: maybe it was for a friend or to bring as gift to someone hosting a dinner party or get-together.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |